Tuesday, September 18, 2012

Using PA MarketMaker to Market Your Business (part 4)

Continuing on with this series on marketing with PA MarketMaker, another great feature of MarketMaker is the Buy & Sell Forum.  Do you have extra corn that needs to be sold by the end of the week?  Do you own a restaurant and need steak for this week’s menu?  The Buy & Sell Forum allows you to create ads for products or services you are looking to buy or sell.

Creating a listing in the Buy & Sell Forum

1. Once you receive your username and password, click on the “Login” button located in the upper right corner of the Pennsylvania MarketMaker homepage (

2. Click on the “My Buy & Sell Ads” from the top menu bar.

3. On the next page, click “New Ad.”

4. From the dropdown menu, select from “Looking to Buy,” “Looking to Sell,” “Service and Equipment,” “Transportation,” or “Other.”

5. The Manage Ad page allows you to create an ad title, a complete description of what you are advertising, and length of time the ad should be posted. After you complete this, click “Continue.”

6. On the next page, you are able to upload up to five images about your ad. If you do not want to upload an image, simply click “Continue.”

7. The final page allows you to review your ad. If you find any mistakes, click the “Edit” button and make your changes. If you are satisfied, click “Continue.”

8. If you want to edit your ad, simply return to the Members Area and click on the “My Buy & Sell Ads” link.

Congratulations! You have just created a listing in the Buy & Sell Forum. The Pennsylvania MarketMaker website is full of other helpful information and tools.  In my next post, I'll discuss how to use MarketMaker for market research.

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