|Woman and her son grocery shopping.|
|Neat, easy-to-read shelf tags.|
Another important issue for survey respondents was the quality of their perishable items. Items that were seen as "very important":
|High quality, well-stocked produce.|
- high quality produce (90%)
- high quality meats (71.4%)
- high quality seafood (45.5%)
- high quality bakery (32.4%)
Also in regard to product quality, 82.7% of survey respondents wanted ample time in product dating to extend shelf life of their purchases.
As a food retailer, how do these survey results compare to your own observations in your store? Are you surprised by any of the results? What changes will you make in your store to better suit these concerns?
As a consumer, are your shopping needs similar to the survey results? What else can retailers do to attract you?
Stay tuned for another post in the near future with more results from this survey!